Entercom has recruited a pair of digital publishing vets in new executive roles at Radio.com as it prepares to make a strategic shift at the streaming audio platform it acquired last November from CBS Radio.
Pamela Russo, most recently with Meredith Corp., will join as senior VP and general manager on April 30, while Entertainment Weekly executive editor of digital Christopher Rosen comes on board as editorial director.
Entercom says Russo will oversee the Radio.com brand and business, focusing on advertiser and consumer products, client development and revenue growth, content and talent partnerships, distribution strategy, and audience development. Tapping into the company’s radio stations and live events, she’s tasked with developing the streaming service’s brand voice and positioning, while building out its staff to a quickly grow the platform.
Rosen will take a content development role, overseeing editorial and video strategy, while m
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